Special Events/ Sales Manager

Express Employment | Racine, WI

Posted Date 4/01/2024

JOB PURPOSE: The Special Events/Sales Manager develops, coordinates, and executes special events, seasonal festivals, promotions, concerts, and details pertaining to special guests or organizations.



  • Develops related policies and procedures
  • Develops, administers, and monitors assigned budgets
  • Directs a variety of special events through coordination with other departments
  • Updates recorded information hotline
  • Assures proper notification of special events to all affected departments
  • Develops expense and revenue projections for events
  • Contracts for equipment, facilities, services, and entertainment
  • Monitors contract compliance
  • Develops various promotional materials
  • Inspects event sites and plans efficient set-up
  • Decorates grounds for events as necessary
  • Manages the work of event staff
  • Recruits and trains volunteers as needed
  • Oversees event and responds to operational issues
  • Provides event analysis and cost evaluation
  • Prepares related reports and correspondence
  • Responsible for the readiness and safety of all facilities as operations duty manager
  • Resolves a variety of employee issues affecting operations
  • Coordinates and implements established emergency plans
  • Provides complex interpretation of organization policies, procedures, and emergency plans


  • Proven experience in planning and executing special events, weddings etc.
  • Experience in budgeting and financial management for events
  • Demonstrated ability to coordinate fundraising events and secure sponsorships
  • Excellent time management skills to handle multiple projects simultaneously
  • Exceptional customer service skills to ensure client satisfaction
  • Proficiency in event marketing strategies
  • Understanding of contract negotiation and management
  • Excellent professional written and oral communicational skills
  • Highly adaptable and the ability to lift a minimum of 50 pounds
  • Bachelor’s degree preferred or equivalent experience

Must be available to work days, nights and weekends according to events.

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